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Produced every Thursday, this personal branding podcast for mid-career corporate professionals and leaders provides insight on all you need to know to harness your personal brand and rise in your career.  

  • Learn how your Brilliant Difference is your most important branding and career advancement asset.  
  • Listen to solo episodes and guest interviews on this personal branding podcast, discussing stories and tips for personal branding for career advancement and skills that bolster your personal brand, like communication, influence, and presenting.  
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Find Your Brilliance, Flourish in Your Career

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Ready to rise and shine at work?

Your personal brand is your most powerful tool.

Now more than ever, you need a personal brand to advance in your career. Hard work alone doesn’t cut it anymore. It’s all about harnessing your corporate brand, inspiring people to take action, making Edge Moves beyond your job description, stepping into your leadership, communicating your value, and presenting ideas that resonate with stakeholders and audiences.  

But where do you start? 

It starts with you and your Brilliant Difference. 

Your Brilliant Difference is a cutting-edge personal branding method that flips the script from “me” to “we” so you can focus on the transformations you deliver for those you work with. That’s really how you grow and advance in your career—through the impact you have on others.  

If you’re serious about: 

Having more authority and influence at work.

Getting promoted to Manager or Director.

Developing personal branding skills to shine in your talent.

Then the Your Brilliant Difference Podcast is a must-listen for you!

Latest Episodes

Episode 182: Job Transition Plan with Jeff Brown: 3 Strategies to Apply When Interviewing for a New Job
Episode 182: Job Transition Plan with Jeff Brown: 3 Strategies to Apply When Interviewing for a New Job
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Episode 181: How Managers Can Create Safe, Productive Performance Review Conversations (Backed by Personality Patterns) with Steven Kessler   
Episode 181: How Managers Can Create Safe, Productive Performance Review Conversations (Backed by Personality Patterns) with Steven Kessler  
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Episode 180: Finding a Balance of Feminine and Masculine Energy at Work 
Episode 180: Finding a Balance of Feminine and Masculine Energy at Work
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Episode 179: The Simpatico Communication Method: How to Communicate and Lead with an Aware, Loving Heart with Arnie Buss
Episode 179: The Simpatico Communication Method: How to Communicate and Lead with an Aware, Loving Heart with Arnie Buss
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Episode 178: 4 Strategies to Advance in Your Career Using Your Brilliant Difference Brand  
Episode 178: 4 Strategies to Advance in Your Career Using Your Brilliant Difference Brand
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Episode 177: Top 5 Current Career Barriers and How to Overcome Them  
Episode 177: Top 5 Current Career Barriers and How to Overcome Them
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Episode 176: Your Power Unleashed: How to Get Promoted and Noticed with Kisha Wynter   
Episode 176: Your Power Unleashed: How to Get Promoted and Noticed with Kisha Wynter
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Episode 175: Engineering an Opportunistic and Emotionally Intelligent Workforce with Khristian Jones   
Episode 175: Engineering an Opportunistic and Emotionally Intelligent Workforce with Khristian Jones
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Episode 174: Ditch Work Stress for Wellness with Lori Saitz: How to Use Meditation for Decision-Making and Career Advancement   
Episode 174: Ditch Work Stress for Wellness with Lori Saitz: How to Use Meditation for Decision-Making and Career Advancement
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Episode 173: From Fired to Fulfilled: How to Embrace Your Authentic Impact with Louise Taylor  
Episode 173: From Fired to Fulfilled: How to Embrace Your Authentic Impact with Louise Taylor  
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Episode 172: How to Become a UNICORN Leader with Kristi Straw
Episode 172: How to Be a Unicorn Leader with Kristi Straw
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Episode 171: The ROI of Mentorship with Kellan Brown: How to Build Mentor/Mentee Relationships to Thrive in Your Career 
Episode 171: The ROI of Mentorship with Kellan Brown: How to Build Mentor/Mentee Relationships to Thrive in Your Career
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Episode 170: How to Bounce Back From Setbacks with Kerry-Ann Powell
Episode 170: How to Bounce Back From Setbacks with Kerry-Ann Powell
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Episode 169: Create a Career by Design, Not Default with Jessica Lackey 
Episode 169: Create a Career by Design, Not Default with Jessica Lackey
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Episode 168: “Should I Job Hop?” — Try These 3 Strategies First and Make the Most Out of Your Current Role 
Episode 168: “Should I Job Hop?” — Try These 3 Strategies First and Make the Most Out of Your Current…
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Episode 167: 3 Ways to Stop Self-Limiting Beliefs From Sabotaging Your Success   
Episode 167: 3 Ways to Stop Self-Limiting Beliefs From Sabotaging Your Success   
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Episode 166:  How to Live Out Your Brilliant Difference: 3 Lessons From Simone Biles  
Episode 166: How to Live Out Your Brilliant Difference: 3 Lessons From Simone Biles
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Episode 165: Navigating Productive, Polarizing Conversations with Karen Jones 
Episode 165: Navigating Productive, Polarizing Conversations with Karen Jones 
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Episode 164: Career to Calling: How to Navigate the 2 Stages of Your Career and Exit Fulfilled
Episode 164: Career to Calling: How to Navigate the 2 Stages of Your Career and Exit Fulfilled
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Episode 163: Generational Talent: Your Most Valuable Currency with Kate Healy 
Episode 163: Generational Talent: Your Most Valuable Currency with Kate Healy
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Meet the Host of the Your Brilliant Difference Podcast

Hi, I’m Finka Jerkovic, and I’m thrilled that you’ve arrived at my corner of the internet.

For 25+ years, I worked in corporate financial services, HR, and sales, and let me tell you, hard work only got me so far. Not only was I contorting myself to leadership styles that didn’t align with my integrity, but career advancement opportunities started to fizzle out. 

It wasn’t until I harnessed my personal brand, Brilliant Difference, that I no longer had to worry about people tapping me on the shoulder or confining myself to people’s expectations. Knowing exactly who I am, what I do, and the transformations I create for others helped me create a leadership brand and my own opportunities, leading me to develop my skills and leadership and do what I do today as the Founder and Career Advancement Coach at Finka Inc.  

For almost 10 years, I’ve executed Your Brilliant Difference workshops to corporate teams across North America and Europe. But I’ve seen such a shift in my clients (promotions, leadership confidence, clarity on how to use their personal brand at work) that I couldn’t gatekeep it all. 

This is why I’ve created a personal branding podcast, so you can understand how to use your own personal brand, Brilliant Difference, to rise and shine in your career.  

Whether you want a promotion, find fulfillment in your job, or bolster your influence, it all starts with your personal brand, Brilliant Difference. 

Go forth and apply it today. 

Your career forecast is bright.  

Are You a Personal Branding, Career Advancement Enthusiast?

We’re always open to collaboration! If you’re passionate about personal branding, career advancement, and the essential skills to grow in one’s career and leadership, then you’d make a perfect personal branding podcast guest. Apply to share your story and insight by clicking the button below. 

Become a Guest

Feature Finka on Your Podcast

Do you resonate with Finka’s mission and believe your audience will too? Let’s collaborate! Click the button below to book a recording appointment for Finka to join you on your podcast. 

Book Finka for Your Podcast

Past Podcasts